Our objective is to sell your home for the highest possible price, in the shortest amount of time, and with the least inconvenience to you.

To successfully sell your home, Fred Sands offers the most comprehensive marketing programs to give your property the broadest possible exposure. We use our marketing expertise, real estate industry networking and home sales experience to attract the maximum number of potential buyers. We obtain greater exposure for you home with these methods:

Our Sales Network
Fred Sands' powerful network of over 55 offices and 1,600 sales associates is an excellent source of prospective buyers.

Fred Sands AgentNet
Our internal computer system enables successful networking among our offices. When you list with us, information on you property is distributed to all our offices to help find a buyer fast.

Cooperation with Other Brokers/Brokers' Tours
We interact and communicate with many other real estate companies and thousands of sales associates in exposing our listings to the real estate community. During the listing period, we will invite brokers to visit your property and highlight its most important selling points so they can best promote it to their clients.

Multiple Listing Services
Information on your property will be included in the Multiple Listing Service of currently available properties, which is widely used by the brokerage community. Our computer system is liked to the MLS and can quickly communicate any changes pertaining to your property to the brokerage community.

Trade Publication Advertising/Fact Sheets
We advertise in brokerage community publications to attract the greatest number of other brokers to your home. We will also distribute fact sheets highlighting your property's selling points to the brokerage community.

A Distinctive "For Sale" Sign
For complete and total exposure of your property, place our distinctive sign on your front lawn. It will attract maximum interest from neighbors and potential buyers passing through the neighborhood. A large percentage of real estate sales are direct result of a buyer seeing the sign.

Open Houses
We suggest that open houses be held whenever possible. In this way we can meet frequently with prospective buyers and interested neighbors to show them the most desirable features of your home.

Classified & Institutional Advertising
Fred Sands is one of the largest real estate advertiser in Los Angeles and Santa Barbara. Our classified and display advertising programs are base on prominent local market penetration using the most effective media positions available to attract potential buyers. Extensive print advertising in the Los Angeles Times and additional major community newspapers is placed weekly. Our corporate institutional advertising, plus our national media exposure, had succeeded in making the Fred Sands name recognizable, not only in Southern California, but throughout the nation. This quality image brings hundreds of buyers to us who trust us to help them purchase real estate. Our display advertising placements are created by our in-house marketing department's experienced graphic designers and copywriters.

Publicity
Press releases, consisting of photos and descriptive copy, will be submitted to the local media during the term of the listing. We have a superb relationship with most newspapers; our press releases generally receive top priority treatment.

Former Clients
It has been our experience that referrals given to friends by our former clients often result in successful sales. Our 2 years in the marketplace have generated a substantial base of repeat and referral clients, and our salespeople actively track potential buyers and maintain ongoing relationships with former clients. In addition, we continually call on corporations and executive search firms for the names of people who are relocating here.

Targeted Mailings
Our direct mail programs can expose your home to target marketing area through customized letters, postcards and brochures. This insures that vital information on your home will be directed to those most qualified to purchase your property.

Property Brochure
We can prepare an attractive brochure or flyer to distribute to salespeople, other brokers representing buyers of similar properties, and prospective buyers. This will include a photograph of your property and highlight its important features.

International Relocation and Incoming Referrals
Our international Relocation and Corporate Services Division handles referrals from clients moving to our office areas from communities across the nation and around the world. Fred Sands is a member of one the the nation's largest and most active broker referral networks, and leading brokers throughout the US refer clients to us.

International Affiliates/Networking
Our exclusive overseas affiliates reach international buyers around the world. We also have superb contacts with members of the international community living in our marketing areas.

Three things to consider before selling your home:

Setting Your List Price
Getting the House Ready
Marketing Your Home

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